Department for Work and Pensions - Customer Conversion Management
Business Challenges
- The Public Service Agreement set a target of converting 85% of recipients to Direct Payment by 2005
- To support this initiative DWP contracted Atos Origin to rapidly create a ‘contact and document handling centre’ - the Customer Conversion Centre (CCC)
- Complex relationships: 6 different client stakeholders, all Atos Origin practices (Consulting, SI, MO) involved and external subcontractors
Solutions
- Overall programme and ongoing daily service management of Atos Origin and subcontractor delivery
- Working with DWP to design and implement processes both within the contact centre and their interfaces with Business As Usual (BAU) activity
- Developing and supporting systems to integrate existing applications with the new contact management system and provide ad hoc reporting and reconciliation
- Separate Information Line call centre set up to handle general enquiries from the public
- Commercial and solution flexibility – allowing innovation and scalability
Benefits
- The service was provided from cold start in 5 months
- 5 Customer Conversion Centres with a peak of almost 1,500 staff
- 76 million mail items and 28 million telephone calls
- 10.3 million customers converted to DP, contributing to 96.6% uptake, surpassing PSA target of 85%
- Complaints at 0.016% of all calls received
- Increased customer satisfaction, whilst protecting BAU operations